BlueCat cookie notice

This notice applies to the use of cookies in combination with pixels, local storage objects, and similar devices and technologies (collectively “Cookies”) that we, BlueCat Networks, Inc. and our affiliates (“BlueCat”, “we”, “us“), may use in connection with your interaction with and related websites (our “Websites”).

This notice describes our Cookies, explains how we use them, identifies which Cookies may be turned off, and provides information on how you can exercise your rights in relation to Cookies.

You can review our privacy policy for more details on the personal data we collect, use, hold, and disclose when you visit our Websites or use our products and services.

I.    What are Cookies?

A cookie is a small text file that our Websites may place on your device to store information.

We may use “persistent cookies,” which remain on your computer even after you close your browser, or “session cookies,” which no longer remain after you end your browsing session, as described in the table below.

Cookies that are served by our Websites are called “first-party cookies”. Cookies that are served from a website separate from the one you are visiting are called “third-party cookies”. Both types of cookies are identified in the table below.

Web beacons (also called pixel tags or GIFs) are small image file elements placed within web pages and web-based messaging, such as newsletters, that work together with cookies to recognize visitors and how they interact with content. Using these tools, we can better understand which content is of interest to our visitors and subscribers to our newsletters. An SDK is a piece of data code that is included in mobile applications and works in a similar way.

II.    How do we use Cookies?

There are different categories of Cookies used on our Websites:

  1. Functional cookies” are essential cookies that allow us to remember choices or changes you have made (such as to language settings or your choices regarding the use of cookies). These cookies cannot be turned off since they are essential for the operation of our Websites.
  2. Analytics cookies” are non-essential cookies that collect information on how visitors use our Websites. We use this information with your consent to measure the number of visitors to our Websites, determine whether specific content or communication has been viewed, and to help us improve our Websites and communication. These cookies can be turned off.
  3. Marketing cookies” are cookies that are placed by third parties to collect information about your visits and actions on our Websites so that they or we can deliver ads to you later, such as when you are on certain third-party sites or platforms. These cookies may be used by those third parties to build a profile of your interests and show you relevant ads on other websites. These cookies also enable visitors to our Websites to share content on social networks and to enable and evaluate interactions with our communication and social media tools. These cookies can be turned off.
CookieCategoryAssociated serviceFirst/Third partyPurposeDurationType
_gaAnalytics cookiesGoogleFirst partyUsed to collect user behavior on our Websites.2 yearsPersistent
_gidAnalytics cookiesGoogleThird partyUsed by Google to distinguish between different users from each page visited.24 hoursPersistent
_gatAnalytics cookiesGoogleThird partyUsed to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named dc_gtm.1 minuteSession
gac[property-id]Marketing cookies GoogleThird partyContains campaign-related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt out. Learn more.90 daysPersistent
_gcl_auMarketing cookiesGoogleFirst partyStores advertising conversion information to use outside our Websites.90 daysPersistent
GDPRFunctional cookiesWordPressFirst partyUsed to store a user’s consent preferences.30 daysPersistent
vNoticeHidden-[notice id]Functional cookiesWordPressFirst partyUsed to hide the cookie notice banner once the user has made a selection.30 daysPersistent
pll_languageFunctional cookiesWordPressFirst partyUsed to store a user’s language preference.30 daysPersistent
__cf_bmFunctional cookiesCloudflareThird partyUsed to read and filter requests from bots.30 minutesSession
hjSessionUser[id]Analytics cookiesHotjarFirst partyUsed to store a unique user ID.1 yearPersistent
hjSession[session_id]Analytics cookiesHotjarFirst partyUsed to capture analytics on how a user interacts with our Websites.SessionSession
visitor_id[id]Analytics cookiesSalesforce PardotFirst partyUsed to store a unique user ID.30 daysPersistent
lpv[accountid]Analytics cookiesSalesforce PardotThird partySet to avoid tracking of multiple page views on a single website over a 30-minute session.SessionSession
pardotAnalytics cookiesSalesforce PardotThird partyUsed to store and track if the browser tab is active.SessionSession
li_gcMarketing cookiesLinkedInThird partyUsed to store Cookie consent preferences.6 monthsPersistent
li_sugrMarketing cookiesLinkedInThird partyUsed to store and track a visitor’s identity.90 daysPersistent
_session_idMarketing cookiesPathFactoryThird partyUsed to store a unique session ID.SessionSession
_pf_id[user_id]Marketing cookiesPathFactoryFirst partyUsed to store a unique user ID.1 yearPersistent
_pf_ses[session_id]Marketing cookiesPathFactoryFirst partyUsed to store a unique session ID.SessionSession
lidcMarketing cookiesLinkedInThird partyUsed to provide load balancing functionality.1 dayPersistent
bcookieMarketing cookiesLinkedInThird partyUsed to store browser details.1 yearPersistent
bscookieMarketing cookiesLinkedInThird partyUsed to store logged in users.1 yearPersistent
analyticsSyncHistoryMarketing cookiesLinkedInThird partyUsed to store and track visits across websites.30 daysPersistent
UserMatchHistoryMarketing cookiesLinkedInThird partyUsed to provide ad delivery or retargeting.30 daysPersistent
IDEMarketing cookiesGoogleThird partyUsed to build a profile of a website visitor’s interests and to show relevant ads on other sites.30 daysPersistent
test_cookieMarketing cookiesGoogleThird partyUsed to check if the browser supports cookies.SessionSession
_fbpMarketing cookiesFacebookFirst partyUsed to store and track visits across websites and to deliver advertising.3 monthsPersistent
frMarketing cookiesFacebookThird partyUsed for retargeting.3 monthsPersistent
uuid2Marketing cookiesAppNexusThird partyRecords information that helps differentiate between devices and browsers for ad delivery performance measurement.90 daysPersistent
anjMarketing cookiesAppNexusThird partyUsed for ID-synching between advertising partners.90 daysPersistent
receive-cookie-deprecationMarketing cookiesAppNexusThird partyUsed for website experiments to identify if a user’s browser is in specific test groups within Chrome’s Privacy Sandbox initiative.2 yearsPersistent
XANDR_PANIDMarketing cookiesAppNexusThird partyUsed to distinguish between browsers and devices used.2 yearsPersistent

III.    How do we use social plugins?

On our Websites, we have implemented plugins from social networks such as Facebook, LinkedIn, or X (formerly Twitter) (“Social Networks”) so that you can share anything of interest to you with your Social Networks connections. When visiting our Websites that carry plugins from Social Networks, your browser will set up a direct connection to the servers of the Social Networks. In the process, the servers of the Social Networks recognize which of our Websites, applications, or content you are currently visiting.

If you are a member of a respective Social Network and you are logged in while you are visiting our Websites, the respective Social Network will assign this information to your personal user account. When you interact with a plugin (i.e., by clicking the share button), this information will be sent via your browser directly to the respective Social Network where it will be stored on your respective personal user account. The information that you share from our Websites will be transmitted to the respective Social Network.

We have no control over the data the respective Social Network collects through the plugin, nor over the extent of that data collected by the respective Social Network. We also have no knowledge of the content of the data transmitted to the respective Social Network. For details about their data collection practices and your rights and preferences, please see the privacy policy of the respective Social Network.

IV.    How can you control Cookies?

You may refuse to use Cookies by selecting the appropriate settings on the cookie banner of our Websites or on your browser. You can also customize the types of Cookies our Websites will collect. However, please note that, if you do this, you may not be able to use the full functionality of our Websites.

V.    Contact details

If you have any questions, comments, requests, or concerns, please contact us at:

BlueCat Networks
Attention: Legal
4100 Yonge Street, Suite 300
Toronto, Ontario M2P 2B5
Email: [email protected]
Telephone: 1-877-572-1218

VI.    Changes to this notice

From time to time, we may change our Cookie notice. Any changes to our Cookie notice will be published on our Websites.

You may obtain a copy of our current Cookie notice from our Websites or by contacting us at the contact details above.

Last updated: June 21, 2024