How Kohl’s freed Themselves from free Microsoft DNS
As one of America’s largest retail department store chains, Kohl’s manages a massive number of IP addresses.
This article describes how Kohl’s, a major U.S. retail chain with over 1,100 stores and multiple distribution and fulfillment centers, transformed its network operations by replacing Microsoft DNS and manual IP address management with a centrally managed, automated BlueCat IPAM and DNS platform. The real-world problem was lack of centralized management, visibility, and automation that caused frequent human errors, slow provisioning and limited scalability; after migration Kohl’s achieved rapid provisioning, real-time universal changes, improved operational control, and reclaimed significant time and resources. Key outcomes included a quick migration (under a couple of weeks), the ability to schedule hourly deployments, strong vendor support, and a foundation for APIs, virtualization work, and future cloud strategy.
What problems was Kohl’s experiencing with Microsoft DNS and manual IP address management before implementing BlueCat?
Before implementing BlueCat, Kohl’s relied on Microsoft DNS and spreadsheets to manually manage thousands of IP addresses, resulting in decentralized management, lack of visibility into infrastructure, and frequent human errors. DNS issues impacted many systems and productivity suffered as too much time and resources were spent maintaining functionality and resolving issues. The environment was unorganized and could not scale to support current IT needs or growth initiatives, making routine tasks slow and error-prone.
How did migrating to BlueCat change provisioning and operational workflows at Kohl’s?
Migrating to a centrally managed, automated BlueCat platform allowed Kohl’s to provision a server in minutes instead of relying on slow, manual updates. Automation and centralized visibility enabled quick, universal, real-time IP address and DNS changes and eliminated cumbersome spreadsheet-based processes. With Windows DNS removed from the critical path, Kohl’s could schedule deployments hourly rather than weekly, saving significant time and resources and giving the team complete control over network assets.
What benefits and future initiatives did Kohl’s gain from deploying BlueCat?
Kohl’s gained full visibility and centralized control of their network, reduced DNS issues, and reclaimed operational productivity, with a migration completed in under a couple of weeks. The company credited BlueCat’s strong implementation and support for their success and now benefits from real-time automated IPAM, faster provisioning, and the ability to make universal changes quickly. With a scalable network infrastructure in place, Kohl’s is integrating APIs to streamline IT requests, implementing virtualization, and progressing on a cloud computing strategy supported by the dependable platform.
Company Profile
As one of America’s largest retail department store chains, Kohl’s manages a massive number of IP addresses. With over 1,100 retail stores, nine brick and mortar distribution centers and five online fulfilment centers, Kohl’s relies heavily on a scalable network infrastructure to meet their diverse and growing IT demands.

Before BlueCat…
Kohl’s was hampered by Microsoft DNS and manual IP address management.
“Any DNS issue would impact absolutely everything”, says Kohl’s Senior Network Engineer. “It was an unorganized mess.”
With Microsoft DNS, Kohl’s struggled with unwieldy spreadsheets to manually manage thousands of IP addresses and contended with a woeful lack of visibility into their infrastructure. Management wasn’t centralized. Processes weren’t automated. Human errors were common. Productivity suffered. Too much time and too many resources were spent maintaining functionality and managing issues. Scaling the network was virtually impossible.
Simply put, Kohl’s infrastructure was just not adequate to support current IT needs – nor was it a solid foundation for growth initiatives. With so many red flags, they knew it was time to find a solution that was able to meet the current and future demands of their enterprise.
After BlueCat…
After migrating to a centrally managed and automated network management platform, “a huge weight was lifted.” Kohl’s’ previous DNS issues became a thing of the past. Now, with a centralized view of their network, automated processes and address management, Kohl’s is able to easily provision a server in minutes. They no longer waste time with cumbersome updates and manual IP management. Thanks to the automated IPAM, they now make quick, universal, real-time changes. Plus, the entire migration process was quick and easy, taking just under a couple of weeks.
“A big part of the reason we’ve been so successful is BlueCat’s support. It is second to none.”
Kohl’s is saving a significant time and resources since transitioning to an automated DNS solution. The team has full visibility into the network and complete control of all assets.
What’s more, having dispensed with the Windows environment means that Kohl’s is now able to schedule deployments hourly – not weekly.
What does the future look like?
Kohl’s is integrating innovative APIs to better handle IT requests across the enterprise, and are knee deep in implementing virtualization. With scalable network infrastructure now in place, their plans for cloud computing strategy are unfolding.
What Kohl’s needed was a dependable network infrastructure they could rely on and grow with – and that’s exactly what they got.
“Rock solid dependable… I have nothing but praise for BlueCat’s implementation team and support staff.”